Champagne and Broccoli: Top Tips for Engaging Senior Management in a Global Company

Karen Moore, Director of Compliance, Philip Morris International

We all know that senior management “gets it” when it comes to the need for a strong ethics and compliance program, but in an increasingly complex and multinational business environment, putting compliance on the agenda can be a challenge.  Varying market influences can also affect management approach to compliance issues.  In this session, we’ll share practical tips for getting senior management in headquarters and in the markets to focus, think, and act on areas critical to embedding a culture of ethics and compliance across the organization.